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분석
문화적 환경
≪ 사 진 ≫ ≪ 사 진 ≫
소녀시대 윤아 이민호
한류열풍
3C분석
소비자 분석
• 소득수준의 양극화 -> 저가격 or 중고가선호
• 10~30대가 주요층
• 화장품
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Marketing)
3. 생산(Production)
4. 재무(Financial Affairs)
2) 현대자동차 (Hyundai Motor)
1.현대자동차?
2.CEO(정몽구 회장)
3.경영이념
4..경영방침
* 생존전략
1. 도메인(Domain)
2. 핵심역량(Core Competence)
3. 비전(Vision)
* 부문 활동
1. 조직과 인사(
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in Child Behavior and Development』`, Handbook of Child Psychology, 2nd Ed., C.C. Murchison, Ed., Worcester, Massachusetts: Clark University Press, pp 94-127.
Bergsten, C. Fred. 1992. "The Primacy of Economcs," Foreign Affairs. No. 87. 목 차
도입
1. 시장 분석
2. 자동차 제조사 여성마케
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hyundai-motor.com
www.hyundai.co.in
www.the-genesisi.co.kr
www.kama.or.kr
www.mofat.go.kr
www.fortune.com
www.seri.org
www.fnguide.com
www.hankooki.com
www.global-autonews.com
www.edaily.co.kr 1. Genesis 소개
2. 미국 자동차 시장
3. SWOT 분석
4. 성공전략 분석
5. 성공요인 분석
6. Genes
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India and China's Foreign Investment Strategy toward Energy Infrastructure", The Journal of Developing Areas, Vol.32, No.2, 1998, Winter.
30). Leong Liew,「Gradualism in China's Economic Reform」, The Chinese Economy in Transition-From Plan to Market, Cheltenham, UK Brookfield, US:1997.
31). Rajesw
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s weakness is technical cooperation with MITSUBISHI
because MITSUBISHI can interference to marketing so; it’s worry about the
export market. Also Santa Fe had first step to the U.S.A market so, we
cannot sure about this new product’s quality. That is the weakness to
Hyundai.
Opportunity (ex
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현대자동차의 역사
B. 현대자동차의 비전
2. 현대자동차의 국제 마케팅
A . 현대.기아 자동차의 글로벌 생산거점
B . 기업의 해외투자 결정요인
C. 현대자동차의 글로벌 네트워크
3. 마케팅 적용
현대자동차의 글로벌화
ASSURANCE MARKETING
VIRAL
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IKEA manage to go from local to global?
4. Which strategy and objective did the company follow to be today’s most successful retailer on the home furniture market?
5. How did IKEA go from local to global?
6. IKEA’s Global Strategy:
7. What were IKEA’s strategies and objectives to grow global?
8
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in water.
After the world warII, they launched various of product up to demand of consumers and merged with the other company rapidly. New Chief Helmut Maucher with Nestle in the 1980s for the development of new flexibility and have confidence to approach the situation. During this period of the
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분석함
▇ 2차 감각영역(secondary sensory area)
1차적으로 분석된 자료를 분류,
과거의 경험과 비교분석 What is motor control ?
Anatomical basis of the cortex
운동피질 영역(motor area)
감각영역(sensory area)
연합영역(Association area)
Mechanism of mo
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