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1) 창조성 추구
2) 햄버거 대학
3. 마케팅 전략
1) 광고
2) 가격
3) 주식
4) 어린이
5) 스포츠 마케팅
Ⅴ. 패스트푸드분석& 문제점및 해결방안
1.패스트푸드 분석
1)패스트푸드의 세계화
2)패스트푸드의
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E Van Reken(1999). The Third Culture Kid - Experience : Growing up among. Worlds Intercultural Press.
Robertson, R(1995). Glocalization : Social Theory and Global Culture. London : Sage.
Woods, P(1983). Sociology and the school : An interactionist viewpoint. London : RKP. 손직수 역(1998). 학교사회학
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H. Parry and Kenneth A. Small(2005), 『Does Britain or the United States Have the Right Gasoline Tax?』, American Economic Review, 95(4), 1276-1289.
25. Robert E. Hall(2005), 『The ERP's Analysis of the Adverse Macroeconomic Effects of Oil Price Increases』, Journal of Economic Literature, 43(3), 80
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Global Tourism," in, Donald E. Hawkins an J. R. Brent Ritche, eds.,World Travel and Tourism Review, Vol.1, p.161, 1991
[9] Jari Javiluoma, "Alternative Tourism and the Evolution of Tourist Areas," Tourism Management, Vol.13(1), p.118, 1992
[10] Kripendorf, The Holiday Makers : Understanding the Impa
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Globalization and Human Rights, edited by Alison Brysk. Berkeley, CA: University of California Press.
Cheng, Sealing. 2000. “Assuming Manhood: Prostitution and Patriotic Passions in Korea.” East Asia: An International Quarterly 18(4): 40～78.
Cheng, Sealing. 2002. “Transnational Desires: ‘Trafficked
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글로벌 대형은행, 실적은 개선 아직 잠재적 불안정성은 여전”, LGERI 리포트, LG Business Insight 2009.12.16.
정종수 (2008), “새마을금고 업무영역 확대에 대한 고찰”, 새마을금고연합회, 조사연구. Ⅰ. 서론
Ⅱ. 새마을 금고에 대한 이론적 배
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Marketing, Apr, Vol. 61, 1997.
Ratnasignham, P., "The Importance of Trust in Electronic Commerce," Internet Research : Electronic Networking Application and policy, Vol. 8, No. 4, 1998.
Selens, F., "Antecedents and Consequences of trust and satisfaction in buyer-seller relationships," European Journ
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global use and then adapted for local market variations or the idea comes from the home country and then is used in a host country, marketers must know where to look for possible differences between marketing domestically and marketing internationally. Sometimes the differences are great; at other t
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