 |
Marketing, Apr, Vol. 61, 1997.
Ratnasignham, P., \"The Importance of Trust in Electronic Commerce,\" Internet Research : Electronic Networking Application and policy, Vol. 8, No. 4, 1998.
Selens, F., \"Antecedents and Consequences of trust and satisfaction in buyer-seller relationships,\" European J
|
|
|
Market Analysis
2. Strategy Plan
-1 Strategy Plan
-2 Strategy outline
-3 Price
3. Product
-1 LANEIGE
-2 HERA
-3 IOPE
4. Marketing Promotion
-1 ATL (Above the line)
-2 BTL (Below the line) -이벤트면
-3 BTL (Below the line) -운영면
5. Conclusion
|
|
|
for the broad Global Marketing Strategy (GMS) perspective and the fundamental relationship between the GMS and firms' global market performance.
≪ … 중 략 … ≫
CHAPTER 3
METHODOLOGY
3.1 Marketing and Management
Marketing is “the method of planning and executing the concepti
|
|
|
For Equipment From Matra-BAe\" Wall Street Journal.
DMS, 1998, Forecast International.
Reed Business Information, Flight International.
Jane Information Group, 1997, Jane\' Space Directory.
Boeing, 1998, Current Market Outlook.
McGraw-Hill, Avaition Week & Space Technology.
- 웹사이트
www.kiet.re.kr
|
|
|
for Change, July IDC 2002, Global IT Market Trends and China IT Forum.
IMD (2002), World Competitiveness Yearbook 2002.
International Monetary Fund, International Financial Statistics, 각월호.
Shi, Yizheng (2001), \"Technological Capabilities and International Production Strategy of Firms : The Case
|
|
|
계획서, 1998. 5.
DEWRSB of AUSTRALIA, The Planning and Development of Small Business Incubators, 2000. 2.
OECD, Business Incubation, International Case Studies, 1999.
Rustam Lalkaka, Lesson from International Experience for the Promotion of Business Incubating Systems in Emerging Economies, UNIDO, N
|
|
|
계획개발론, 형설출판사, 1996
2. 웹사이트
http://www.danojefestival.or.kr/ (강릉단오제 홈페이지)
http://www.mct.go.kr/ (문화관광부 홈페이지)
http://www.gangneung.go.kr/ (강릉시청 홈페이지) Ⅰ. 서 론
Ⅱ. 강릉시 관광환경 및 강릉단오제 현황과 문제점
|
|
|
Internet Access in Eastern Europe and Central Asia. Policy Research Working Paper 2629. Ⅰ 서론
1. 연구의 목적 및 필요성
2. 연구의 방법 및 범위
Ⅱ 정보격차에 대한 이론적 배경
1. 정보격차의 이해
1.1 정보격차의 개념
1.2 인터넷 활용의 세
|
|
|
Invention or Reaction to Necessity? In B.H. Khan (Ed.) Web-Based Instruction. Englewood Cliffs, NJ: Educational Technology Publications, Inc.
Steipen, W. J., Senn, P. R. & Steipen, W. C. (2000). The Internet and Problem-Based Learning: Developing Solutions Through the Web. Tucson, AZ: Zephyr Press.
|
|
|
인터넷 쇼핑몰에서 식품 구매 의도 영향요인 연구 ···7
제3절 인터넷 쇼핑몰에서 식품 재구매 의도에 관한 연구 ·10
제4절 오픈마켓 구매영향에 관한 고찰 ···········11
제3장 연구모형 및 가설설정 ···············18
제1절
|
|
메뉴펼치기
